How long until we see results?
Honestly, it depends. A technically sound site with weak content can see movement in 60–90 days. A brand-new domain with no authority is typically a 9–12 month build. On the first call we'll tell you a realistic range based on what we see — we'd rather lose the deal than oversell it.
Do you work on a retainer or project basis?
Both. Most engagements are monthly retainers with a 90-day minimum (because SEO outcomes rarely show up in 30). We also run standalone technical audits, migration engagements, and fixed-scope content sprints when that fits better.
Will you sign an NDA and work with our internal team?
Yes to both. Most of our clients have in-house marketing and dev teams. We slot in where we add the most value — usually strategy, technical depth, and editorial process — and hand off whatever your team can execute better than us.
What tools do you use for reporting?
GA4, GSC, and Ahrefs as the primary stack, plus a custom Looker Studio dashboard we build per-client. Every client gets read access to every tool from day one. No "we'll send you a PDF at month-end" nonsense.
Do you guarantee rankings?
No — and anyone who does is either lying or about to get penalized. What we do guarantee: a concrete 90-day roadmap, weekly written updates, transparent reporting, and a team that'll tell you the truth even when it's uncomfortable.